New Betting Sites – Best & Newest UK Bookmakers
Why we like it: High production values and precise European branding create authenticity.
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I was blown away by the quality of Betano’s virtual commentary.
Latest Promotions
Each race comes with detailed commentary, with the outcomes and odds of every race available to review in the Results tab. BoyleSports customers also have access to four horse racing virtuals, three football virtuals, motor racing and speedway. This betting site is known for offering loads of promotions at a variety of sports; if virtual betting is your thing, you’ll be sure to receive consistent bonuses and offers in this category. Sign-up bet betting app bonus codes reward: Bet £10, receive £25 in free bets – ideal for testing multiple race types. For those who like to know exactly their chances of winning when placing virtual bets, BetGoodwin publishes detailed pay tables of all of its virtual sports.
Virtual Motor Racing
You can see how return-to-player (RTP) percentages are affected by placing different bets, such as winners, forecasts and tricasts. In a similar way to playing slots at an online casino, this information helps bettors develop and maintain wagering budgets. Football, greyhounds, cycling and motor racing are the available virtual sports, alongside three different horse racing categories. Best for: Punters who prefer to understand the maths behind each wager. Each virtual sports betting site has its own approach to virtual football betting. Whereas other sites deploy stock phrases that are out of sync with the action, Betano’s commentary genuinely feels like a real game. This is particularly true of its virtual basketball games, which are delivered in two leagues: the US League and the US League 2. Each game is split into four quarters, with the best of the action playing out on screen.
| Sport | Key Competitions | Popular Bet Types |
|---|---|---|
| Football | Premier League, Champions League | Match Result, Both Teams to Score |
| Horse Racing | Grand National, Cheltenham Festival | Win/Each-Way, Forecast/Tricast |
| Tennis | Wimbledon, ATP Tour | Match Winner, Set Betting |
| Cricket | The Ashes, T20 Blast | Match Winner, Top Batsman |
| Rugby Union | Six Nations, Premiership | Handicap, Total Points |
Football, horse racing and greyhounds are the other virtual sports categories at Betano.
| Bonus Type | Typical Offer | Wagering Requirement | Key Conditions |
|---|---|---|---|
| Bet £10 Get £30 | £30 in Free Bets | None on free bets | Min deposit £10, Min odds 1.5 |
| Deposit Match | 100% up to £100 | 6x (Deposit + Bonus) | Min deposit £20, Sports only |
| Free Bet | £20 Free Bet | None | Register & deposit, Bet not returned |
| Acca Insurance | Free Bet up to £10 | None | Applies to 5+ fold accumulators |
New customers are entitled to £50 in free bets when they first sign up.
| Festival | Month | Course | Feature Race | Grade |
|---|---|---|---|---|
| Cheltenham Festival | March | Cheltenham | Cheltenham Gold Cup | Grade 1 |
| Grand National Festival | April | Aintree | Grand National | Grade 3 |
| Royal Ascot | June | Ascot | Gold Cup | Group 1 |
| The Derby Festival | June | Epsom Downs | The Derby | Group 1 |
Verdict: Exceptional for punters who enjoy fast-paced, high-scoring simulations.
- In-play betting allows wagering on events as they happen live
- Cash Out offers the option to settle a bet before the event has concluded
- Live Streaming of events is available to logged-in customers with a funded account
- Bet Builder tools let you create custom football bets from multiple markets
- Detailed live statistics and visualisations aid in-play decision making
- Request-a-Bet features where customers can ask for specific combined markets
The list of virtual sports isn’t as long as real sports at UK betting sites, but there are still plenty of options for fans of this format. We’ve organised these sports into the individual sections below.
How we rank the best UK betting sites
Football, speedway, motor racing, darts, cycling and tennis make up the rest of Betfred’s virtual sports markets. New Betfred customers will be rewarded with £50 in free bets when they sign up and wager £10 of their own, which can be used on virtuals. Unique advantage: Virtual race results include full finishing orders and times, giving a near-real racing experience. Sky Bet offers six virtual sports: football, greyhounds, horse racing flats, horse racing jumps, motor racing and speedway. It’s not the widest selection, but I’m impressed by Sky Bet’s virtual football markets — as well as standard pre-match selections, punters can also wager on the correct score, total goals, double chance, and over/under 2.5 goals.
8) Bonuses – and the fine print
For all other virtual sports at Sky Bet, punters can bet on winners, forecasts and tricasts. This virtual betting site currently offers one of the best welcome bonuses of all time: £30 in free bets when customers sign up and wager just 5p. You’ll need to deposit a minimum of £5 to qualify, but it’s still an outstanding deal. User interface: While the sport list isn’t the longest, the user interface is top-tier and transitions between matches are smooth. Star Sports outperforms all other virtual football betting sites in this list by offering 11 different categories.
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These games take bettors around the world with a range of international club competitions, as well as English and Brazilian virtual leagues. Star Sports has had some fun with its virtual football category, offering innovations like Football Penalty Duel and Football Streak Legends; in the latter, famous names from yesteryear turn back the clock on the virtual turf. Virtual bets can also be placed on horse racing, greyhounds, NASCAR, and two different basketball leagues, offering a varied and unique selection for virtual bettors. Why it’s unique: No other UK bookmaker offers this many virtual football leagues under one roof. BoyleSports offers two virtual greyhound markets: Greyhounds and Greyhound Derby. Virtual horse racing is one of the most popular virtual sports to bet on and is available at every site in our top ten list. The best virtual horse racing sites run a range of different events, such as flats, jumps and sprints, just like regular horse racing betting.
Which is the best site for online sports betting?
Midnite’s specialism is European virtual football, with punters able to place bets on the site’s equivalent of the Premier League, Serie A and La Liga. The teams are easily recognisable too — for example, Man United are abbreviated to MNU, as opposed to Manchester Red at other sites. It’s the same story across Spain and Italy, with backgrounds modified to reflect each league. There’s a great range of betting markets on these virtuals too, including half time correct score, BTTS, double chance and more. Horse racing and greyhounds make up the other virtual sports at Midnite. Races take place every few minutes, with line-ups presented to bettors before each race starts. The race then plays out virtually, with ‘live’ commentary accompanying the action. Betting markets include winners, each-way, forecasts, tricasts and accumulators.
- Most sites offer dedicated mobile apps for iOS and Android devices
- Apple Pay and Google Pay are widely accepted for quick deposits
- Responsive websites provide full functionality on mobile browsers
- Push notifications for odds alerts, bet settlements, and promotions
- Touch ID and Face ID login for enhanced security and convenience
Our top recommended virtual horse racing betting site: Betfred – for its Dash and Jumps modes. Because the format of greyhound and horse racing is very similar, virtual events in these sports are also near-identical. Winners, each-way, forecasts, tricasts and accas are also available with virtual greyhound events. Our recommended virtual greyhounds betting site: BoyleSports – due to immersive audio commentary and two derby formats. Virtual football rivals virtual horse and greyhound racing in terms of popularity and availability. Matches are just as frequent, taking place every three minutes, with in-game commentary giving each event a dose of realism.
- Welcome Bonus - Often a matched deposit bonus or free bets for new customers
- Accumulator Insurance - Refund as a free bet if one leg of an acca lets you down
- Price Boosts - Enhanced odds on selected markets for a limited time
- Money Back Specials - Refund on certain markets if a specific event occurs
- Free-To-Play Games - Predictor games for chances to win prizes without depositing
- Loyalty Programs - Points earned for betting that can be exchanged for rewards
Matches typically have a minimum of four highlights per half; each highlight ends with either a goal, a save or a missed chance which plays out on-screen.
Our List of the 20 Best Bookmakers Licensed and Available in the UK
There’s little between Betfair and PaddyPower in terms of virtual sports markets. Both sites offer the same horse racing, greyhound racing, football and motor sports events; the difference is that PP opts for a Super League format as opposed to Betfair’s Club Football. There’s £30 of free bets available to new customers who wager £5 first, and these free bets can be used on virtual markets. PaddyPower is renowned for its frequent and high-quality promotions, so expect to see plenty of offers coming your way, including on virtual sports. Extra: Look out for “Virtual Happy Hours” — timed promos exclusive to the app.
6. PricedUp
bet365 really attends to the burgeoning virtual sports market by offering an incredible 14 different sports to bet on: football, horse racing, greyhounds, cricket, American football, speedway, motor racing, darts, basketball, tennis, baseball, cycling, golf and trotting. Some of these sports, like trotting(?!) won’t be found anywhere else, and bet365 is adding new sports to its virtuals list all the time. For example, American football and baseball are brand-new additions to the line-up. Market depth is impressive within these categories too. In the tennis section, punters can bet on the precise score, winning margin and total points of a tie break.
Daily and Weekly Betting Promotions
Sign up and claim £50 in free bets and use these tokens on bet365’s vast range of virtual sports. Why it ranks high: bet365 continually adds new disciplines and maintains the smoothest streaming engine in the sector. For those who like to head to the virtual races, Betfred offers four different racing categories: standard horse and greyhounds, as well as Dash Horses and Dash Greyhounds. There’s not much between them, except a change of track and some faster times, but it gives punters more options. I’m impressed with Betfred’s virtual horse racing betting options, which includes forecasts, tricasts and accas as well as standard singles and each-way bets. Some virtual betting sites have over ten different virtual football categories, but three is about par for the course.
How to get started: Creating your betting account
Virtual betting platforms aim to replicate the experience of betting on actual sports events. To this end, the virtual players, horses, dogs and teams they create often come with stats and recent form guides, so that bettors have some information to work with. These ingredients enable the creation of virtual betting odds, which are calculated by algorithms and statistical models. This might sound like an enterprise with no betting worth, but virtual betting sites deploy random number generators (RNGs) in order to replicate the essential element of chance. Placing a virtual bet is therefore thought of as being similar to spinning the reels on slot games; in both cases, RNGs determine the outcome.
5. QuinnBet
Virtual bettors have slightly more insight than slot players, however, due to the fact they can rely on stats and form, even if this data is entirely imagined. Virtual betting is now a common option at most UK sportsbooks. Our expert team has curated a list of the top ten virtual betting sites — browse the list, read our reviews, and find one that’s right for you. When you log into the Betfair mobile app, the virtual sports category is one of the headline acts. Scroll across the top banner of the app’s most popular sports and click on the Virtuals market.
BOG (Best Odds Guaranteed)
Inside you’ll find three horse racing categories — flat, jumps and sprint — as well as World Cup, Club Football, greyhounds and motor racing. Each event has a 2–3-minute interval, so you’ll never be waiting long for the next one. New customers can claim £50 in free bets when they wager their first £10. Free bet tokens come in the form of bet builders, accumulators and multiples; the latter two can be used on virtual bets. Stand-out feature: Betfair’s cross-platform continuity means your betslip syncs between app and desktop in real time. Typical betting markets include match result, correct score, half-time score and over/under goals.
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